As stated earlier in our blog we are aiming our clip at teenagers, as they can relate directly or indirectly to the theme we have chosen, which is bullying. But we also think that our clip may appeal to adults as it gives them an insight into what may be happening to their children if they are being bullied.
According to the BFI Handbook 2005 in the year of 2003 the percentage of 15 - 24 year olds that visited the cinema at least once a month was 52% and the percentage of people aged 35 or higher who did the same was 33% so there is large target audience we could aim our movie at.
(James)
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